Case Study - How to succeed as an online coach

Overview

In the summer of 2023, Akademiet for personlig trening approached Coachable AS with an ambitious vision: to create a trail

blazing online course tailored for the burgeoning market of online coaching. Targeting initially the Norwegian market, with plans to expand to Sweden and England, this project was set to redefine digital learning in personal training.

Market-Driven Curriculum Design: Our journey began with a deep dive into market needs. Understanding that the essence of a successful course lies in its relevance and applicability, we conducted extensive market research. Through this, we developed a curriculum that resonates with the aspirations and challenges of modern online coaches. Our approach was not just about imparting knowledge but empowering future trainers with practical, real-world skills. This curriculum was not only crafted with precision but also tested and refined with feedback from beta testers, ensuring nothing was left to chance.

Comprehensive Production and Strategy: At Coachable AS, we believe in a holistic approach. From the initial stages of project planning to the final touches in video production, every element was meticulously executed. Our team handled all aspects of the educational journey - from engaging video content creation, both pre and post-production, to innovative web design and effective email marketing strategies. This comprehensive approach ensured a cohesive and seamless learning experience for the students.

In-House Expertise: Leveraging our in-house expertise, we included a dedicated instructor to enrich the course with practical insights and personal experiences. This not only added authenticity to the course but also provided learners with a relatable guide on their journey to becoming successful online coaches.

Launching into Success: Our efforts culminated in the successful launch of the course on January 1, 2024. The education has been performing exceptionally well, a testament to our dedication and expertise in creating impactful digital learning experiences. For a detailed look at this innovative course, visit Akademiet for personlig trening.

This project stands as a beacon of our capabilities at Coachable AS - where we transform visions into reality, creating educational experiences that not only inform but inspire.

https://afpt.no/online-coach

What we did